Monday, October 15, 2012

How To Structure Your Marketing With The Preneur Hierarchy [PreneurCast037]

How To Structure Your Marketing With The Preneur Hierarchy [PreneurCast037] Video Clips. Duration : 40.08 Mins.


www.preneurmedia.tv Following on from the Checklists and Frameworks Episode, Pete talks to Dom about one of his original frameworks, the Preneur Hierarchy, that guides the most productive use of your marketing efforts by identifying the different segments of any market. Action Step: Have a look at the Preneur Hierarchy diagram on www.preneurmedia.tv and draw out your own version. Write out all of your current marketing activities, then put them into the Preneur Hierarchy to see if you are getting the most leverage for your efforts, or if there are opportunities to improve. Bonus Action Step Go back and listen to preneurmedia.tv Episode 35 to find out how you can enter our competition and win some of Pete and Dom's favourite things from 2011. Tech Tip: Use an email autoresponder www.aweber.com - Aweber or http MailChimp to communicate with your existing customers. Links: Online: www.scottbywater.com - Scott Bywater's site http - Awesome service that publishes detailed business book reviews www.preneurmarketing.com - Visit Pete's site and sign up to receive a free audio version of Pete's book, How to Turn Your Million-Dollar Idea Into a Reality http - E-mail Autoresponder service www.mailchimp.com - E-mail Autoresponder service http - Preneurcast Episode 35 -- listen to find out how to win Pete and Dom's favorite things For more information, visit us online at: www.preneurmedia.tv or drop us a line at: support [at] preneurgroup [dot] com.

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